Meet the De Alba Team

Victoria Sánchez De Alba, President

Victoria Sanchez De Alba
Victoria Sánchez De Alba, President is a national news Emmy Award-winning former journalist-turned-media relations & PR professional, and president of De Alba Communications located in San Francisco, California. Her well-established professional background includes television journalism and investigative reporting, with positions held at the Center for Investigative Reporting, Inc., San Francisco; ABC/7 KGO-TV, San Francisco; and CBS KOVR TV-13, Sacramento.


Victoria is passionate about helping create a more socially responsible world. She is known for her energy, creativity, passion and persistence in using best practices for accessing local, regional and national media. She has a well-established reputation for developing and implementing successful, proactive internal and external image-building strategies and public relations campaigns. Fluent in both English and Spanish, Victoria maintains strong relationships with mainstream and multicultural media across the U.S. Read full bio


Vicki Adame Vicki Adame
Award-winning journalist,  Vicki Adame spent a dozen years working as a reporter and editor at newspapers in both California and Washington State. Fluent in English and Spanish, Vicki maintains strong relationships with media across the country. She is also writes speeches, talking points and other material in both English and Spanish.
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Marie Louise Clark Marie Louise Clark, Alchemy Communications
A creative communications professional, Marie Clark brings nearly 18 years of expertise in media relations, strategic branding and planning, writing, project management, marketing, and event planning to the clients she serves.
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Nancy HomNancy Hom, The Hom Team, LLC.
Nancy Hom provides marketing and sales strategy and its implementation of tactics for general and multicultural markets. Nancy brings to the table over 20 years of combined experience from cable and broadband, advertising,
and brand management. Visit Website



Terry Pfister, Pfister Communications
A copywriter and communications strategist for over 20 years, Terry Pfister excels at writing press kits, speeches, websites, brochures, and video and audio script. Read Full Bio



Sharon Sim-Krause, founder of Sim-Krause Consulting,
Specializes in public relations and management consulting. Sharon brings a broad array of experiences as an entrepreneur, a senior practitioner at leading PR firms, as a media relations expert and as a television producer/journalist and writer to deliver results for her clients. Read Full Bio



Jackie Wright, Wright Enterprises
Jackie Wright is a public relations consultant serving corporate, non-profit, and government sectors. Wright has 20 years of media experience, including more than a decade of award-winning journalism experience in radio, television and print communications. Visit Website